Sunglasses' Blog - Australian Fashion Eyewear

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Sustainable fashion has evolved from a niche interest to a major trend, and women's wooden sunglasses exemplify this shift. Blending fashion with sustainability — they’ve captured the fashion world’s imagination. Let's explore how these unique pieces stand out for their renewable materials and enhance your wardrobe.

The rise of women's wooden sunglasses in fashion

Women's wooden sunglasses are beloved by ordinary consumers and high-end fashionistas alike — even British royalty loves this trend! Their distinctiveness stems from natural materials, which lend each pair a one-of-a-kind grain pattern and a touch of raw, organic elegance that synthetic alternatives can't replicate.

As consumers increasingly seek out eco-friendly products, wooden sunglasses stand out as an incomparable option crafted from renewable resources that contribute to less waste and lower environmental impact. 

Versatility for every occasion

• On a casual day out —  Pair them with jeans and a tee ensemble or a flowing summer dress for a relaxed stylish look, ideal for a relaxed brunch or a leisurely stroll in the park. Their natural warmth adds effortless charm.
• In professional settings — Opt for styles with sleek, polished frames in darker woods like walnut or cherry for a subtle hint of professionalism and elegance, perfect for meetings or everyday office wear.
• At evening events — Choose lighter wood tones or sunglasses with a hint of metallic or gloss to catch the light and draw attention, providing a stylish contrast that sets you apart from the crowd.

Finding women's wooden sunglasses that suit you

When selecting women's wooden sunglasses, consider both your face shape and the colour coordination:

• Round faces — Opt for angular or rectangular frames to soften curves. 
  
• Oval faces — Most frames fit this face shape well, but angular frames add contrast. 
  
• Square faces — Choose round or oval frames to soften angles.
  
• Heart-shaped faces — Best with frames wider at the bottom, like aviators, to balance the forehead's width.
  
• Long faces — Choose frames that balance the face's length, such as wider, oversized styles.

Besides colour coordinating with the rest of your outfit, you can match the wood tone with your skin and hair colour for a harmonious look. Light woods like bamboo or ash stand out on darker skin tones, whereas dark woods like walnut or mahogany complement lighter skin tones.

Ready to lead the sustainable fashion movement?

Shop SOEK for women's wooden sunglasses that combine eco-consciousness with chic style.

Sustainable fashion has made its way into eyewear, and castor seed sunglasses are leading the charge. Made from bio-based materials derived from castor oil, these planet-based sunglasses offer a stylish, eco-conscious alternative to traditional plastic frames.

The mighty castor seed — a natural marvel

The castor seed comes from the castor plant (Ricinus communis), a hardy crop native to tropical and subtropical regions. This resilient plant grows well in challenging climates and needs very little water or pesticides, making it an ideal choice for sustainable farming.

Each seed is protected by a tough shell and holds high levels of oil that have been used in medicine, cosmetics and industrial applications. Now, they’re at the heart of many eco-friendly materials that help us move away from non-renewable resources.

From seed to sunnies — how it comes together 

The process of transforming castor seeds into plant-based sunglasses begins with the beans, which are pressed to extract castor oil. This oil undergoes a series of chemical reactions known as polymerisation, where the natural compounds are transformed into biopolymers.

Biopolymers made from castor oil are lightweight, durable and flexible. These qualities make them ideal for crafting sunglass frames that can withstand the demands of everyday use. Once moulded, the biopolymer frames are refined, polished and fitted with lenses, ready to be worn and enjoyed.

A step towards sustainability — the case for castor seed sunglasses

Choosing castor seed sunglasses isn’t just about sun protection — it’s about embracing a more sustainable way of living. By replacing traditional petroleum-based materials with renewable biopolymers, these sunglasses significantly reduce dependence on fossil fuels. This shift helps lower greenhouse gas emissions, making them a smarter choice for the environment without compromising quality.

Taking castor seed sunglasses to the next level

Plant-based sunglasses, while responsible and functional, have long been dismissed as dull or overly simplistic. At SOEK™, we’re here to challenge that narrative. By fusing high-fashion with eco-conscious design, we’ve created eyewear that not only aligns with your values but elevates your style.

From sleek, minimalist shapes to bold, statement-making frames, our sunglasses are designed to stand out. SOEK™ proves that sustainable eyewear can be as luxurious and fashion-forward as it is kind to the planet.

Ready to make the switch?

Sunglasses are an accessory we often take for granted, but they represent an opportunity to make a difference. Castor seed sunglasses offer everything you'd expect from premium eyewear — style, durability and protection — while taking steps towards a more sustainable future.

Make your next pair of sunglasses count. Choose plant-based, choose sustainability, choose castor seed sunglasses. When you're ready, explore the SOEK™ collection and discover your new go-to pair in our range.

Royal sightings at some of the summer season's most glamorous events have fans wondering about the stylish sunnies gracing the faces of their beloved royals. Zara Tindall and Princess Beatrice showcased their impeccable style, accessorised with SOEK's wooden sunglasses, at two of the world's most prestigious gatherings.

What if you could have the coolest sunnies and care for the environment at the same time? Well, guess what, you can! Being environmentally friendly with sunglasses is simpler than you might think. By making conscious choices about the materials, brands, and maintenance of your shades, you can simultaneously protect your eyes and the planet. 

Wooden sunglasses are more than just a fashion statement; they effortlessly exude coolness, no doubt about it. They are also essential for keeping your eyes safe and happy. Whether you’re soaking up the sun, hitting the slopes, or cruising the streets, wearing sunglasses every day can make a huge difference for your eye health and comfort. Let’s find out why you should never leave home without your sunnies!

When we think of UV protection, we often associate it with summertime and beach vacations. The truth is that UV rays can be just as harmful during the winter months. The cold weather can deceive us into thinking our skin is safe from sun damage. In this blog post, we'll unveil the hidden dangers of UV rays during the colder months. We'll also provide essential tips for winterising your skin with UV protection.

Sunglasses are more than just a fashion accessory! They are vital for protecting your eyes from the harmful effects of the sun's ultraviolet (UV) rays. Sunglasses protect your eyes from harmful UV rays and reduce the risk of long-term damage. At SOEK®, we understand the importance of finding the perfect shades that protect your eyes and reflect your style. Let's dive into the exciting world of sunglasses and explore the different types available:

Nothing completes a summer look quite like a pair of stylish shades. But as much as we love our sunglasses, they can quickly become smudged and dirty with regular wear. Don't let grime ruin your favourite accessory in five easy steps. You can keep your shades sparkling all season long with proper sunglasses care!

Ready to change for the better and avoid the usual plastic sunglasses? Wooden sunglasses are a stylish and eco-friendly alternative. But with so many options available, it can be overwhelming to find the perfect pair. Don't worry! We've got you covered! In this blog post, we'll share five tips for finding your ideal pair of wooden sunglasses.

Sunglasses have been a fashion staple for decades, and the trends are always changing. Here we'll show you five of the most popular sunglass trends that will be huge in 2023 so that you can stay ahead of the curve and keep your style fresh.

Summer in Australia falls between December and February and boasts sunny days and balmy temperatures. A large nation, the north of Australia falls in a more tropical climate, and the summer season takes place in the wet season, meaning some tourism operations are closed due to flood risks. Head to Southern Australia for the best outdoor summer experiences and enjoy the hot and sunny weather as you explore the experiences on offer.

Summer's just around the corner, and the pristine beaches of Australia's coasts are calling! With over 11,000 beaches along the Australian coast, you're spoiled for choice when choosing a spot to soak up the sun and have a dip in the ocean, but thankfully Tourism Australia has narrowed down the options, letting us know which are the best beaches to plan a trip to this summer.